Big in Worthing: Apprentice reject

Will the art career of the pompous young would-be barrister Nicholas De Lacy Brown be any more successful than his short-lived television career as a contest on The Apprentice? Nicholas was the first man to be fired from the new series this week: Sir Alan Sugar took one look at him and promptly sacked him for selling lobster on the cheap. Viewers who winced at the young man's comments - "I find it very difficult to have conversations about football" - will be delighted to learn that there is more of the same on his website.

Brown, who added his grandmother's de Lacy surname to affect an air of aristocracy, begins his third-person biography: "It was Virgil who stated in his Ecologues: 'Non omnia possumus omnes' (We can't all do everything), a statement which many have been happy to oblige. In Nicholas de Lacy-Brown however, there lies a man who is prepared to question such apathy."

The main point of the site is to flog de Lacy Brown's rather dubious paintings and his spiel continues with the fact that he had a solo exhibition at the age of 13 and that he has received great critical acclaim in Worthing. Forget modesty: "While his intellectual drive is satiated in his career, his creative flair can only find true satisfaction on canvas," the biog continues, before discussing "this dichotomous element of his character".

The profile then unashamedly compares 24-year-old De Lacy Brown, the creator of a "familiar yet subtle masterpiece, Segunda Guernica", with Pablo Picasso. "As Picasso used the power of art to make a social and political statement in the 1940's, Nicholas followed in the master’s footsteps, creating a piece which cuts to the core."

As if inspired by his reality TV experience, his most recent work, Nicholas in the Renaissance (pictured), is a garish self-portrait that attempts to recreate Andrea Mantegna’s depiction of the martyrdom of St Sebastian in a contemporary setting. Be sure to check out his show at the Arndean Gallery in Mayfair this coming May.